Wednesday, January 10, 2018

How Do Website Development Companies Improve Speed?

By Arthur Williams


To say that website loading speed is important would be an understatement. As a matter of fact, if you build a website that takes longer than a few seconds to fully load, a visitor will be likely to click away in an instant. If your site's speed stands to be improved, there are numerous ways that this can be done. Here are a few of the best pointers that your local website development company will be able to offer.

One of the ways that website development companies can improve matters from a speed standpoint is by looking at the site's content. Is there too much of a focus on Flash, for example? While this may look nice, it doesn't exactly help overall functionality. As a matter of fact, it may be worthwhile to do away with Flash if it can improve the loading speed. Companies such as Lounge Lizard will say the same.

Another way to help a site's speed is by cutting down on the number of images that you use. Most sites that businesses have today are focused on providing a visually simple experience, which is beneficial for many reasons. Not only does this make navigation a breeze, but fewer elements means that sites don't have to take as much time to process. While a few images are fine, it's important not to go overboard in this respect.

For those that have websites that focus on images, make sure that these files are appropriately optimized. First, make sure that they're resized beforehand, so that your site doesn't have to resize the images in question for you. Second, save these as JPEGs, which will allow them to retain visual quality but at smaller file sizes. By following these steps, your images will coincide with your efforts to improve your site's loading speed.

The server where a website is located could make a difference, too. Depending on the server you use, it's possible that you will see positive changes by moving your site onto another. The opposite could be true as well, since this move could make things worse if you're not careful. If you're not confident about this move, there's nothing wrong with contacting your web designer. As a matter of fact, it's recommended that you do so regardless.




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